Author: Eeshan Ranade
Eeshan Ranade
Role: Assistant Manager & Product Owner – ADAS ECUs
Organization: MAN Truck & Bus India
Previous Experience: Senior Engineer (Bosch India) | Devise Electronics
Current Education: M.Tech (WILP) – BITS Pilani
Subject Expertise: Automotive Electronics, Powertrain Controllers, ADAS (Advanced Driver Assistance Systems), Commercial Vehicle Safety & Automation, Embedded Systems, and Automotive Software Development.
Short Bio
Eeshan Ranade is an automotive electronics professional with a career trajectory that reflects both technical depth and leadership growth. He began his professional journey at Devise Electronics as an intern, a position that transitioned into a full-time role over approximately two years, laying a strong foundation for his career in the automotive industry. Seeking new challenges, he joined Bosch India as a Senior Engineer, where he focused on powertrain controllers for Jaguar Land Rover (JLR) vehicles during his 2.5-year tenure, honing his skills in advanced automotive technologies. His career progression continued as he took on the role of Assistant Manager at MAN Truck & Bus India, where he serves as the Product Owner for Advanced Driver Assistance Systems (ADAS) ECUs in modern trucks and buses. In this capacity, he leverages his expertise in automotive electronics to contribute to cutting-edge safety and automation technologies in the commercial vehicle sector. He is currently pursuing his M.Tech from BITS Pilani through their Work Integrated Learning Program (WILP), further enhancing his knowledge in automotive engineering.Extended Bio
Eeshan Ranade is an automotive engineer who has built his career from the ground up — starting as an intern and progressing to a leadership role where he shapes the safety and automation systems of tomorrow's commercial vehicles. His journey through three very different organizations — a startup, a global Tier-1 supplier, and a world-class truck and bus manufacturer — has given him a rare, end-to-end perspective on the automotive industry.His career began at Devise Electronics, where he started as an intern. Over roughly two years, his internship evolved into a full-time position. This early experience was formative: at a smaller company, he would have been exposed to a wider range of responsibilities and gained hands-on experience with the full product development lifecycle. The foundation he built there — in automotive electronics, embedded systems, and the discipline of engineering — would serve him well in the years to come.Looking for greater challenges and broader horizons, he moved to Bosch India as a Senior Engineer. Bosch is one of the world's largest automotive suppliers, and the scale and complexity of the work there is of a different order entirely. His focus was on powertrain controllers for Jaguar Land Rover (JLR) vehicles — the electronic control units (ECUs) that manage engine performance, transmission behavior, and emissions. Over 2.5 years at Bosch, he honed his skills in advanced automotive technologies, learned to work within the rigorous processes required by premium OEMs, and contributed to projects with global reach.His most recent move brought him to MAN Truck & Bus India, a division of the Volkswagen Group's commercial vehicle arm, as Assistant Manager. Here, he serves as the Product Owner for ADAS (Advanced Driver Assistance Systems) ECUs in modern trucks and buses. ADAS represents the leading edge of automotive safety technology — systems like adaptive cruise control, lane-keeping assist, automatic emergency braking, and blind-spot detection that are gradually making commercial vehicles safer and moving the industry toward autonomous driving. As Product Owner, he is responsible for defining the product vision, prioritizing features, and ensuring that the ECU delivers on its safety and performance targets.Throughout his career, he has pursued continuous learning. He is currently pursuing an M.Tech from BITS Pilani through their Work Integrated Learning Program (WILP) — a program designed for working professionals that allows him to deepen his theoretical knowledge while applying it directly to his day-to-day work.Eeshan writes for the automotive engineer who wants to understand the full arc of a career in the industry, the engineering student considering a path from internship to leadership, and the professional interested in how ADAS technology is transforming commercial vehicles.Primary Beats
- ADAS & Commercial Vehicle Safety: Advanced Driver Assistance Systems for trucks and buses; ECU architecture and software for safety-critical features; adaptive cruise control, lane-keeping, automatic emergency braking, and blind-spot detection for heavy vehicles; regulatory landscape for commercial vehicle safety.
- Automotive Embedded Systems & Powertrain Controllers: Design and development of electronic control units for engine and transmission management; embedded software development for automotive applications; integration of powertrain controllers with vehicle systems; experience with premium OEM requirements (JLR, MAN).
- Career Development in Automotive Engineering: Navigating the path from internship to leadership; building expertise across startups, Tier-1 suppliers, and OEMs; work-integrated learning and professional development in the automotive sector.
- Product Ownership in Automotive Electronics: Defining product vision and roadmap for ECUs; stakeholder management across engineering, manufacturing, and customer teams; balancing technical requirements with business and safety priorities.